Tavankari

Tavankari’s visual identity was developed through a contemporary interpretation of traditional Georgian ornamental forms, creating a refined and culturally distinctive brand presence. Both the logo and wine label were designed to express the core values of the brand — authenticity, premium quality, and strong Georgian origin — while remaining clean, elegant, and suitable for international markets.

The identity combines structured ornament, thoughtful detailing, gold-accented elements, and clear typography to present Georgian heritage in a modern, memorable, and internationally recognizable way. The result is a cohesive visual system that gives Tavankari a strong, authentic, and premium presence both as a brand and on the shelf.